Employee Communications

Are You Finding It Difficult To Communicate With Employees?

Many human resources (HR) professionals are spending considerable time and effort sending e-mail communications to their employees only to realize that their messages are being deleted upon arrival or are not being read.

This can be a direct result of a high volume of “corporate spam” that occurs when management, department leaders, and employees send one-off e-mails to the “All Employees” e-mail list every time there is news or updated information. Corporate spam can also produce a high volume of unnecessary internal e-mail traffic when large file attachments are circulated to employees who don’t need them.

Employees are less likely to read corporate information when it is not organized well and when it doesn’t pertain to them. Because many enterprise HR systems do not provide a means to send targeted e-mail communications, it can be challenging to communicate specific information to specific groups of employees.

What If You Could Reduce Corporate Spam And Improve Employee Readership?

It’s possible with kNEWS Professional for Lotus Notes & Domino. kNEWS will help you capture the attention of your employees, deliver individualized content in a useful context, and insure that you are getting a return for the time and effort you are spending on corporate newsletters and bulletins.

The Benefits Of A kNEWS Employee E-newsletter

E-newsletters are an effective way to put news, information, and knowledge in an organized context and deliver it directly to employees. Employees can scan your bulletins quickly, take action on content that is of interest, or refer to it later. Ultimately, kNEWS will reduce the amount of e-mail hitting employee inboxes and decrease e-mail traffic.

A kNEWS e-newsletter can also help:

  • Boost employee morale and improve productivity
  • Lessen the impact of corporate changes
  • Highlight employee and corporate achievements
  • Educate and inform employees
  • Build a sense of community among geographically dispersed employees
  • Create buy-in for company strategies and priorities.

Measuring Your Results

If you’re going to invest time and resources to produce an employee newsletter, you’d like to know if it is being read. With kNEWS, you can track reader statistics about which content is of most interest to your audience. There’s also an integrated discussion database that will facilitate employee feedback and provide a useful store of knowledge and information.

Required and Optional E-Newsletters

Some corporate information must be delivered to employees regardless of whether or not they want to receive it. In this case, the ability to create targeted e-mail list groups is key. With kNEWS, you can import information from your enterprise HR system or other external data source, and build select e-mail list groups of say, “all non-union employees in the San Diego office who work in Building 3.”

Some information is optional for employees and you simply want to provide an easy, self-managing way for them to subscribe to receive that content. kNEWS provides this capability as well.

A Solution For Human Resource Professionals

kNEWS was designed to make it easy for corporate communications and HR professionals to manage the employee communications process and build useful, appealing publications that generate interest. Because kNEWS is a Lotus Notes application, HR staff members will require minimal training and support time.

Maarga also offers comprehensive training and support options to help you plan and manage a successful employee e-newsletter.

It’s Easy To Get Started

Keeping team members informed and up-to-date will improve decision-making, build consensus, and enhance productivity. To see firsthand how kNEWS and electronic newsletters can help your business connect with employees:

Pricing

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