kNEWS Service
The kNEWS Service is a pay-as-you-go, hosted electronic newsletter service. Using our kNEWS Service, you can incorporate a business e-newsletter to attract new clients, increase sales, and improve communications with your prospects, business partners, and customers.
Eliminate Newsletter Frustration
If you are already publishing a business newsletter, you are familiar with the amount of time and effort t it requires. The process usually involves multiple departments (Marketing, Graphics, IT) and it can be quite costly. You may not even know if your newsletter is being read or whether or not it is generating a positive response.
We:
- Will reduce your time involvement and help you publish an informative, captivating business e-newsletter
- Execute quickly and offer highly personalized service
- Have a tremendous amount of experience helping businesses establish direct relationships with their stakeholders using e-newsletters that we will put to work for you.
Let Us Do The Work For You
With our kNEWS Service, you supply the content, we do the rest. We will:
- Create and format your e-newsletters
- Manage your e-mail subscriber lists
- Deliver and track your e-newsletters
- Manage bounces
- Collect statistics and deliver insightful reports.
- We can publish the following types of e-newsletters:
- Plain text e-mail
- HTML e-mail
- Web publications
- RSS feeds.
We incorporate e-newsletter best practices and follow permission marketing guidelines. We also suggest strategies and best practices that will improve response to your business e-newsletters.
The kNEWS Service is especially useful for:
- Client & prospect e-newsletters
- Channel partner e-newsletters
- Employee e-newsletters.
The kNEWS Service is based on kNEWS Professional, our powerful electronic publishing application. Your web newsletters can be easily integrated with your corporate or partner website, or they can be displayed as a standalone "microsite."
Outsourcing That Works
More and more, companies are using outside solution providers to outsource noncore, yet critical operations—especially in high-technology. The reasons are numerous:
- Constrained internal resources
- Long setup and implementation cycles
- Significant capital costs
- Lack of internal expertise.
With the kNEWS Service, you can start using e-newsletters to communicate with partners, clients, and prospects immediately.
While IDC research has already shown that application outsourcing can yield a positive return on investment (ROI), the models in this new study help demonstrate that productivity improvements and risk reduction are also key benefits. According to this study, most of the advantages of application outsourcing come from the service provider’s superior experience with the application.
--Amy Mizoras, Program Manager, IDC
The Business Results
Using Maarga’s kNEWS Service, your organization will be able to:
- Save money
- Free up time to focus on other marketing and communication activities
- Increase sales and protect profit margins
- Inform and educate your target market
- Reduce your reliance on in-house IT staff
- Establish strong, direct relationships with your stakeholders
- Track and measure e-newsletter results
- Improve interaction and collaboration with partners
- Easily communicate with a few people or reach thousands
- Communicate proactively and encourage traffic back to your partner site or corporate website
- Enhance the level of service and support you offer.
| HTML Newsletters | Build a well-organized, professional Web newsletter and provide hosting for three months. Your e-newsletters can be integrated into your website or displayed as a standalone microsite.
Sample E-Newsletter#1
Sample E-Newsletter #2
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| HTML or Plain Text E-mail | Create and send up to 3000 HTML or plain text e-mail newsletters.
Plain text e-mail newsletter example
HTML e-mail newsletter example
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| RSS Syndication | Syndicate your corporate content via RSS Feeds. Offer multiple syndication channels
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| Subscription Services | Customize an online subscription module that provides a way for your partners, customers, and prospects to create and maintain an interest profile via a Web browser.
See an example
We provide you with Web access to your subscriber lists as well as periodic subscription information in Excel format.
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| Import E-mail Lists | Upload your existing permission-based e-mail lists and pre-populate the subscription profiles to simplify subscriber registration.
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| Bounce Management | Manage all "hard" and "soft" bounces and edit subscriber profiles when appropriate.
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| Review & Approval | Every e-newsletter will be presented for review and final approval prior to delivery and publishing.
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| Targeted E-Newsletters | Easily create more targeted communications for your prospects, customers, or channel partners.
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| Scalable Service | The kNEWS Service scales to accommodate additional e-newsletters and larger e-mail list groups.
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| Detailed Tracking & Reporting | Collect anonymous statistics and provide monthly subscriber and click-through reports to help you refine your business e-newsletters.
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| Unique URL | We create a unique URL for your e-newsletters that you can link to from your partner portal or corporate website. For example:
www.kNEWSnet.com/MyCompany
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| Password Protected E-Newsletters | Offer secure e-newsletters that require user authentication to access.
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| Scheduled Delivery | Publish and deliver your electronic newsletters according to your schedule.
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| Quick Setup & Implementation | The kNEWS Service can be “turned-on” and setup quickly.
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| Personalized Service | We are here to help you leverage the marketing & communications benefits e-newsletters offer. You can start or stop our Service at anytime and we will work diligently to make your e-newsletter program measurably successful.
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Pricing
kNEWS Service pricing is based on the volume of content in your e-newsletter, the number of subscribers, and how often you want to publish your e-newsletter. We offer competitive pricing. Call us for a quote: +1-732-917-4204.
Datasheet
kNEWS Service Datasheet
Get Started Today!
Give us a call at: +1-732-917-4204 to learn more or to start your kNEWS Service today. We will help you build an effective e-newsletter program that will fill your sales pipeline with qualified leads, reduce your marketing costs, and help you connect with the people key to your company’s success.
Copyright 2005. Maarga Systems. All rights reserved.